Say ‘No’ to Goobledygook

Posted on January 27, 2017 in Copywriting, Training

At the end of 2016 I was invited by the European Commission to kick-off their annual Clear Writing Week in Brussels.  This was in recognition of my book on Business Writing Tips, which they bought, found useful and stock copies of in their library.

The title of my talk was Say ‘No’ to Gobbledygook – Writing Traps, Tips and Techniques.

Here we are before the event started:


100+ people attended my 90-minute long talk, and I gave them 10 ways to help their writing.  As Brussels is full of people writing in their second language, they found my advice useful.

Particularly popular were my thoughts on the following:

  • Where business writing goes wrong
  • How to write with ease and speed
  • Lessons from the 3 Ms (writing pros)
  • Being effective for your readers
  • Editing tips
  • Think like an artist

Email me if you want to know more, or would like a similar talk.



Not just a Copywriter - Also a Writing Trainer.
+ +